Privacy Policy

How we collect, use, and protect your information

Last Updated: June 5, 2026

1. Introduction

Smartroots Consulting ("we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

By accessing our website or using our services, you consent to the practices described in this Privacy Policy. If you do not agree with this policy, please do not use our website or services.

2. Information We Collect

2.1 Personal Information

We may collect personal information that you voluntarily provide to us, including but not limited to:

  • Name and surname
  • Email address
  • Phone number
  • Company name
  • Job title
  • Any other information you choose to provide in your message

2.2 Automatically Collected Information

When you visit our website, we may automatically collect certain information about your device and usage, including:

  • IP address
  • Browser type and version
  • Operating system
  • Pages visited and time spent
  • Referring website
  • Other diagnostic data

2.3 Cookies and Similar Technologies

We use cookies and similar tracking technologies to enhance your browsing experience. You can set your browser to refuse all cookies or to indicate when a cookie is being sent. However, some features of our website may not function properly without cookies.

3. How We Use Your Information

We use the information we collect for various purposes, including:

  • To provide and maintain our services
  • To respond to your inquiries and provide customer support
  • To send you newsletters, marketing materials, and other information (with your consent)
  • To improve our website and services
  • To comply with legal obligations
  • To protect our rights and prevent fraud
  • To analyze usage patterns and trends

4. Legal Basis for Processing (POPIA Compliance)

Under the Protection of Personal Information Act (POPIA) of South Africa, we process your personal information based on the following legal grounds:

  • Consent: You have given clear consent for us to process your personal information for specific purposes
  • Contract: Processing is necessary for the performance of a contract with you
  • Legal Obligation: Processing is necessary for compliance with a legal obligation
  • Legitimate Interests: Processing is necessary for our legitimate interests, provided your rights do not override those interests

5. How We Share Your Information

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

  • Service Providers: We may share your information with trusted third-party service providers who assist us in operating our website and conducting our business
  • Legal Requirements: We may disclose your information if required by law, court order, or governmental regulation
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred
  • Protection of Rights: We may disclose information to protect our rights, property, or safety, or that of our users or others

6. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

  • SSL/TLS encryption for data transmission
  • Secure server infrastructure
  • Regular security assessments
  • Access controls and authentication procedures
  • Staff training on data protection

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee absolute security.

7. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements.

When we no longer need your personal information, we will securely delete or anonymize it in accordance with applicable laws.

8. Your Rights Under POPIA

Under the Protection of Personal Information Act, you have the following rights:

  • Right to Access: You have the right to request copies of your personal information
  • Right to Correction: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete
  • Right to Deletion: You have the right to request that we delete your personal information, under certain conditions
  • Right to Object: You have the right to object to our processing of your personal information
  • Right to Data Portability: You have the right to request that we transfer your data to another organization, or directly to you
  • Right to Withdraw Consent: You have the right to withdraw your consent at any time

To exercise any of these rights, please contact us using the information provided in the "Contact Us" section below.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.

10. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.

11. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the 07 April 2026.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

12. Contact Us

If you have any questions about this Privacy Policy, or if you would like to exercise your rights, please contact us:

You also have the right to lodge a complaint with the Information Regulator of South Africa if you believe we have violated your privacy rights.